Repurposing FM: Radio nowhere to osns everywhere

Morgan Vigil, Elizabeth Belding, Matthew Rantanen

Research output: Chapter in Book/Report/Conference proceedingConference contribution

8 Scopus citations

Abstract

While online social networks (OSNs) play a critical role in developing social capital [], many communities are unable to utilize the benefits of OSNs due to lack of Internet accessibility. In this paper, we investigate the feasibility of the Radio Broadcast Data System (RBDS) associated with FM radio stations as a means to deliver social network content to OSN users who do not have access to Internet services. Using Instagram as a case study, we analyze data from 254 public Instagram users associated with the Tribal Digital Village (TDV) network in Southern California. Our analysis of over 1.2 million unique Instagram posts reveals that Instagram users in the TDV network interact with locally generated content 46.6× more often than content generated by users from outside the network. We use our observations of OSN usage to compare five OSN content scheduling approaches. Our evaluation reveals that up to 81% of users received at least half of their content requests and 35.5% of the 1.1 million requested Instagram photos were transmitted to users.

Original languageEnglish (US)
Title of host publicationProceedings of the 19th ACM Conference on Computer-Supported Cooperative Work and Social Computing, CSCW 2016
PublisherAssociation for Computing Machinery
Pages1260-1272
Number of pages13
ISBN (Electronic)9781450335928
DOIs
StatePublished - Feb 27 2016
Externally publishedYes
Event19th ACM Conference on Computer-Supported Cooperative Work and Social Computing, CSCW 2016 - San Francisco, United States
Duration: Feb 27 2016Mar 2 2016

Publication series

NameProceedings of the ACM Conference on Computer Supported Cooperative Work, CSCW
Volume27

Conference

Conference19th ACM Conference on Computer-Supported Cooperative Work and Social Computing, CSCW 2016
Country/TerritoryUnited States
CitySan Francisco
Period2/27/163/2/16

Keywords

  • Fm radio
  • Locality
  • Native American
  • OSN
  • RBDS
  • Social network analysis

ASJC Scopus subject areas

  • Software
  • Human-Computer Interaction
  • Computer Networks and Communications

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