Images of the contemporary woman in advertising in China a Content analysis

Keyphrases

• China 100%
• Contemporary Woman 100%
• Urban Areas 33%
• New Identity 33%
• Copyright 33%
• Social Expectations 33%
• Presenter 33%
• Over 80 33%
• Chinese Women 33%
• Women's Imaging 33%
• Magazine Advertising 33%
• Product Category 33%
• Western Influence 33%
• Nurturer 33%
• International Consumer 33%
• Magazine Ads 33%
• Traditional Chinese 33%
• Vase 33%
• Young Chinese Women 33%
• Standard of Living 33%
• Strong Women 33%

Social Sciences

• Content Analysis 100%
• China 100%
• Chinese 66%
• Image of Women 33%
• Living Standard 33%