Creating a Hospitality Sales Management Course on the Web: Lessons for the Beginner

What can traditionally experienced faculty expect when training for, designing, and implementing his or her first undergraduate university Web-based course? This case study describes one faculty person's experience in converting his traditionally taught hospitality sales management course to Web-based instruction. In an extended metaphor, the novice faculty person is viewed as a gold prospector who needs a map to the territory, tools and provisions, and first hand stories to provide guidance. Similarly, the faculty person making this journey is provided: (a) a Project Management Model, (b) basic Web course tools, and (c) the author's lessons learned.