Carlson: A Case Study in Strategy and Hospitality Marketing Position

Justin Richards; Fred DeMicco

doi:10.1177/216499871500400407

Carlson: A Case Study in Strategy and Hospitality Marketing Position

Justin Richards, Fred DeMicco

Research output: Contribution to journal › Article › peer-review

Original language	English (US)
Pages (from-to)	62-68
Number of pages	7
Journal	Journal of Hospitality and Tourism Cases
Volume	4
Issue number	4
DOIs	https://doi.org/10.1177/216499871500400407
State	Published - Feb 2015
Externally published	Yes

ASJC Scopus subject areas

Tourism, Leisure and Hospitality Management

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10.1177/216499871500400407

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title = "Carlson: A Case Study in Strategy and Hospitality Marketing Position",

author = "Justin Richards and Fred DeMicco",

year = "2015",

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volume = "4",

pages = "62--68",

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issn = "2164-9987",

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AU - Richards, Justin

AU - DeMicco, Fred

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JO - Journal of Hospitality and Tourism Cases

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Carlson: A Case Study in Strategy and Hospitality Marketing Position

ASJC Scopus subject areas

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