Bringing hotels to healthcare: A Rx for success

Lydia F. Hume, Fred J. DeMicco

Research output: Contribution to journalArticlepeer-review

32 Scopus citations

Abstract

The field of medical tourism has grown and developed over the last ten years into a popular option for having a medical procedure done. Continuing success is expected, and becoming involved with medical tourism appears to be an excellent way for the hotel industry to differentiate their services. By integrating a medical tourism program into an existing hotel company's services, both aspects of the partnership will build off of the other's success and create a new and exciting travel experience. A joint partnership between a medical facility and a luxury hotel would enjoy abounding success in this new and exhilarating market.

Original languageEnglish (US)
Pages (from-to)75-84
Number of pages10
JournalJournal of Quality Assurance in Hospitality and Tourism
Volume8
Issue number1
DOIs
StatePublished - 2007
Externally publishedYes

Keywords

  • Bio-tourism
  • Healthcare
  • Hotel
  • Medical tourism
  • Spa

ASJC Scopus subject areas

  • Tourism, Leisure and Hospitality Management

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