Abstract
The field of medical tourism has grown and developed over the last ten years into a popular option for having a medical procedure done. Continuing success is expected, and becoming involved with medical tourism appears to be an excellent way for the hotel industry to differentiate their services. By integrating a medical tourism program into an existing hotel company's services, both aspects of the partnership will build off of the other's success and create a new and exciting travel experience. A joint partnership between a medical facility and a luxury hotel would enjoy abounding success in this new and exhilarating market.
Original language | English (US) |
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Pages (from-to) | 75-84 |
Number of pages | 10 |
Journal | Journal of Quality Assurance in Hospitality and Tourism |
Volume | 8 |
Issue number | 1 |
DOIs | |
State | Published - 2007 |
Externally published | Yes |
Keywords
- Bio-tourism
- Healthcare
- Hotel
- Medical tourism
- Spa
ASJC Scopus subject areas
- Tourism, Leisure and Hospitality Management