Best "experience" practices in medical tourism

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

The principal objective of this paper is to demonstrate the best practices in the rising trend of H2H and Medical Tourism. The concept of "Experience Economy" expedites the merging process of hospitality and hospitals: patients are also travelers now whose needs are not merely commodity type of medical care anymore but a memorable wellbeing experience. Moreover, H2H optimizes the process of realizing excellent care, which serves as the fundamental reason for tourism industry. In the section of "Best Practices in Medical Tourism, Christiana Care Way, Starwood Five Human Truths, and H2H packages in Switzerland are selected to show how patient/guest experience can be made more interactive and less transactional. Therefore, although H2H demands the considerable collaboration from all parties involved in order to ultimately present the excellent care that customers, tourists, and patients want, H2H indeed carries tremendous opportunity for hospitals, hotels, Spa, restaurants, transportation, and more.

Original languageEnglish (US)
Title of host publicationHandbook of Research on Global Hospitality and Tourism Management
PublisherIGI Global
Pages493-500
Number of pages8
ISBN (Electronic)9781466686076
ISBN (Print)1466686065, 9781466686069
DOIs
StatePublished - Aug 17 2015
Externally publishedYes

ASJC Scopus subject areas

  • General Economics, Econometrics and Finance
  • General Business, Management and Accounting

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