Advantages of Anticipated Emotions over Anticipatory Emotions and Cognitions in Health Decisions: A Meta-Analysis

Zhan Xu, Hao Guo

Research output: Contribution to journalArticlepeer-review

13 Scopus citations

Abstract

Recent persuasion theories and some empirical studies indicate that emotional responses can be more persuasive than cognitive evaluations under certain circumstances. The aim of this meta-analysis was to compare the effects of emotions and perceived risk on health-related intentions and behavior. Ten studies which examined anticipated emotions (AdE) and 19 studies which examined anticipatory emotions (AyE) were included. AdE was moderately associated with health intention (r = 0.38, 95% CI 0.24–0.51) and behavior (r = 0.48, 95% CI 0.43–0.53). The average correlations with AyE were small (with intention r = 0.25, 95% CI 0.18–0.31; with behavior r = 0.18, 95% CI 0.11–0.23). AdE was significantly more likely to lead to ideal intentions and behavior than perceived risk, and was more likely to promote desired behaviors than AyE. AdE had a stronger effect on intentions to prevent disease compared to detect disease. Other moderators were discussed. Theoretical and practical implications are provided.

Original languageEnglish (US)
Pages (from-to)774-781
Number of pages8
JournalHealth Communication
Volume34
Issue number7
DOIs
StatePublished - Jun 7 2019
Externally publishedYes

ASJC Scopus subject areas

  • Health(social science)
  • Communication

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